1977 General Motors Plaid in Blue- Limited Edition of 51

A guitar strap made from actual vintage 1977 General Motors truck upholstery vinyl. The pattern is documented under 1977 GM truck upholstery in The Detroit Books, the bible of automotive upholstery history. This is a rare piece of automotive history, transformed into a Couch guitar strap.

The 1977 General Motors Plaid Guitar Strap in Blue has a light sky-blue base crossed by simulated stitch stripes in navy and royal blue, with forest-green and lime accents. Its embossed basketweave texture captures the look of ’70s automotive interiors, including classic square-body trucks and other GM vehicles of the era.

Crisp white end tabs, all-white stitching, and white automotive piping give the strap a sharp, almost space-age mod look. The piping runs along both edges, like the trim on vintage car seats, and custom-forged stainless steel hardware completes the design.

We found only a tiny amount of this complementary blue and orange vinyl. The blue version is limited to 51 straps. Once they’re gone, this particular piece of automotive history is gone, too.

A rare vintage look and an exquisite build, available exclusively from Couch while supplies last.